Market Assessments

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We excel at understanding complex and rapidly changing markets..

We collaborate with our clients, tap into our own expertise and innovative research techniques. We then look beyond your category to other industries, technology, culture, and global trends for context.    

We seeing things differently.  As a result we deliver differentiated insights into your business, marketplace and audience that drive breakthrough marketing programs.


Brand Development

Brands are living breathing entities that need to evolve with your needs changes in your marketing environment

Brand Activation Programs 

Measuring Brand ROI

Brand Opportunity Assessment 

Brand Health Reporting

Brand Story Development


 Marketing Communications  Planning 

A disciplined strategic process driven by your business needs and situation.


Key Issue Strategic Consulting

A deep dive on the critical issues facing your business, with an emphasis on actionable recommendations.  Topics we have explored in the past include:    

Market Assessments / New Products

Shifts In Business Priorities

Leveraging Competitive Missteps

Implications Of Regulatory Changes 

The Role Of Content 

Generational Shifts In Target Audience

New Distribution Channels 

B2B/B2C Channel Conflict


Program Reviews

 

 

 

 

 

An expert "second opinion" to provide fresh perspective on your marketing needs and efforts

Focused on specific recommendations for strengthening your plan.